Olaf Reinhold

Publication Activity (10 Years)

Years Active: 2008-2023
Publications (10 Years): 27

Top Topics

Relationship Management

Top Venues

BIS (Workshops)

Bled eConference

Publications

Julio A. N. Viana, Rainer Alt, Olaf Reinhold
Design options for smart services in energy communities: a multi-criteria mapping analysis among stakeholders. Int. J. Serv. Technol. Manag. 28 (3/4) (2023)
Max Gräser, Connor Harris, Rainer Alt, Olaf Reinhold
How Integrated Social CRM Affects Business Success: Learnings from a Literature Analysis. WI/IAT (2023)
Katharina Blöcher, Olaf Reinhold, Rainer Alt
Managing Customer Data in Data-driven Service Innovation: A Framework of Data Principles. Wirtschaftsinformatik (2023)
Dayse Liz Das Graças Conceição, Julio A. N. Viana, Cristiana Fernandes De Muylder, Olaf Reinhold, Rainer Alt
Social CRM to Reduce Perceived Risks in Online Purchase Behavior. WI/IAT (2022)
Georgios Lampropoulos, Kerstin V. Siakas, Julio A. N. Viana, Olaf Reinhold
Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review. WI/IAT (2022)
Julio A. N. Viana, Eric Scisly, Olaf Reinhold
Ethical Issues in Social CRM: a Literature Review. WI/IAT (2022)
Julio A. N. Viana, Rainer Alt, Olaf Reinhold
Understanding Customer-Induced Orchestration of Services: A Review of Drivers and Concepts. BIS (Workshops) (2021)
Julio Augusto Nogueira Viana, Rainer Alt, Olaf Reinhold
Smart Services for Energy Communities: Insights on Options and Priorities from a Multicriteria Mapping Study in Germany. Bled eConference (2021)
Gustavo Nogueira de Sousa, Fábio M. F. Lobato, Julio A. N. Viana, Olaf Reinhold
Gaining Insights on Student Satisfaction by Applying Social CRM Techniques for Higher Education Institutions. BIS (Workshops) (2021)
Julio A. N. Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt
Outsourcing of Social CRM Services in German SMEs. BIS (Workshops) (2020)
Beatriz Nery Rodrigues Chagas, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt
A literature review of the current applications of machine learning and their practical implications. Web Intell. 18 (1) (2020)
Jorge L. F. Silva Junior, Julio A. N. Viana, Olaf Reinhold, Antônio F. L. Jacob, Rainer Alt, Fábio M. F. Lobato
Social CRM Tools: A Systematic Mapping Study. BIS (Workshops) (2020)
Olaf Reinhold, Rainer Alt
The Role of Social CRM in Social Information Systems: Findings from Four Case Studies. HICSS (2019)
Sebastian Bär, Olaf Reinhold, Rainer Alt
The Role of Cross-Domain Use Cases in IoT - A Case Analysis. HICSS (2019)
Julio Augusto Nogueira Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt
Social CRM Services in Digital Marketing Agencies: A Preliminary Study on Service Offerings in Germany. BIS (Workshops) (2019)
Julio A. N. Viana, Richard Stüber, Olaf Reinhold, Rainer Alt
Social CRM from the Customer Perspective: A Preliminary Analysis of Differences between Brazilian and German Users. WI (2018)
Gabriela M. Barata, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Rainer Alt
Social CRM in Digital Marketing Agencies: An Extensive Classification of Services. WI (2018)
Beatriz Nery Rodrigues Chagas, Julio Augusto Nogueira Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt
Current Applications of Machine Learning Techniques in CRM: A Literature Review and Practical Implications. WI (2018)
Vilmar César Pereira Júnior, Renato Fileto, Willian Santos de Souza, Matthias Wittwer, Olaf Reinhold, Rainer Alt
A Semantic BI Process for Detecting and Analyzing Mentions of Interest for a Domain in Tweets. WebMedia (2018)
Matthias Wittwer, Olaf Reinhold, Rainer Alt
Customer Context and Social CRM: A Literature Review and Research Agenda. Bled eConference (2017)
Douglas Cirqueira, Márcia Pinheiro, Thaís Braga, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Rainer Alt, Ádamo L. de Santana
Improving relationship management in universities with sentiment analysis and topic modeling of social media channels: learnings from UFPA. WI (2017)
Matthias Wittwer, Olaf Reinhold, Rainer Alt
Capturing customer context from social media: mapping social media API and CRM profile data. WI (2017)
Mattis Hartwig, Olaf Reinhold, Rainer Alt
Privacy Awareness in Mobile Business: How Mobile OS and Apps Support Transparency in the Use of Personal Data. Bled eConference (2016)
Fábio Manoel França Lobato, Márcia Pinheiro, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Ádamo L. de Santana
Social CRM: Biggest Challenges to Make it Work in the Real World. BIS (Workshops) (2016)
Matthias Wittwer, Olaf Reinhold, Rainer Alt, Finn Jessen, Richard Stüber
Social Media Analytics Using Business Intelligence and Social Media Tools - Differences and Implications. BIS (Workshops) (2016)
Olaf Reinhold, Matthias Wittwer, Rainer Alt, Toralf Kirsten, Wieland Kiess
Exploring Context from the Consumer Perspective: Insights from eBusiness and Health Care. BIS (Workshops) (2016)
Matthias Wittwer, Olaf Reinhold, Rainer Alt
Social Media Analytics in Social CRM - Towards a Research Agenda. Bled eConference (2016)
Olaf Reinhold, Rainer Alt
How Companies are Implementing Social Customer Relationship Management: Insights From Two Case Studies. Bled eConference (2013)
Olaf Reinhold, Rainer Alt
Social Customer Relationship Management: State of the Art and Learnings from Current Projects. Bled eConference (2012)
Rainer Alt, Olaf Reinhold
Social Customer Relationship Management (Social CRM) - Application and Technology. Bus. Inf. Syst. Eng. 4 (5) (2012)
Rainer Alt, Olaf Reinhold
Social-Customer-Relationship-Management (Social-CRM) - Anwendung und Technologie. Wirtschaftsinf. 54 (5) (2012)
Olaf Reinhold, Rainer Alt
Analytical Social CRM: Concept and Tool Support. Bled eConference (2011)
Olaf Reinhold, Rainer Alt
Enhancing Collaborative CRM with Mobile Technologies. Bled eConference (2009)
Olaf Reinhold, Rainer Alt
Usability of CRM Systems as Collaboration Infrastructures in Business Networks. Bled eConference (2008)