Julio A. N. Viana

Publication Activity (10 Years)

Years Active: 2015-2023
Publications (10 Years): 11

Top Topics

Higher Education Institutions

Literature Review

Purchase Behavior

Top Venues

BIS (Workshops)

Technol. Anal. Strateg. Manag.

Publications

Julio A. N. Viana, Rainer Alt, Olaf Reinhold
Design options for smart services in energy communities: a multi-criteria mapping analysis among stakeholders. Int. J. Serv. Technol. Manag. 28 (3/4) (2023)
Dayse Liz Das Graças Conceição, Julio A. N. Viana, Cristiana Fernandes De Muylder, Olaf Reinhold, Rainer Alt
Social CRM to Reduce Perceived Risks in Online Purchase Behavior. WI/IAT (2022)
Georgios Lampropoulos, Kerstin V. Siakas, Julio A. N. Viana, Olaf Reinhold
Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review. WI/IAT (2022)
Julio A. N. Viana, Eric Scisly, Olaf Reinhold
Ethical Issues in Social CRM: a Literature Review. WI/IAT (2022)
Julio A. N. Viana, Rainer Alt, Olaf Reinhold
Understanding Customer-Induced Orchestration of Services: A Review of Drivers and Concepts. BIS (Workshops) (2021)
Gustavo Nogueira de Sousa, Fábio M. F. Lobato, Julio A. N. Viana, Olaf Reinhold
Gaining Insights on Student Satisfaction by Applying Social CRM Techniques for Higher Education Institutions. BIS (Workshops) (2021)
Julio A. N. Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt
Outsourcing of Social CRM Services in German SMEs. BIS (Workshops) (2020)
Beatriz Nery Rodrigues Chagas, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt
A literature review of the current applications of machine learning and their practical implications. Web Intell. 18 (1) (2020)
Jorge L. F. Silva Junior, Julio A. N. Viana, Olaf Reinhold, Antônio F. L. Jacob, Rainer Alt, Fábio M. F. Lobato
Social CRM Tools: A Systematic Mapping Study. BIS (Workshops) (2020)
Julio A. N. Viana, Richard Stüber, Olaf Reinhold, Rainer Alt
Social CRM from the Customer Perspective: A Preliminary Analysis of Differences between Brazilian and German Users. WI (2018)
Gabriela M. Barata, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Rainer Alt
Social CRM in Digital Marketing Agencies: An Extensive Classification of Services. WI (2018)
Julio A. N. Viana, Lutz Maicher
Designing innovative tools for improving literacy on intellectual property among SMEs. Technol. Anal. Strateg. Manag. 27 (3) (2015)