Pradeep K. Chintagunta

Publication Activity (10 Years)

Years Active: 1999-2024
Publications (10 Years): 24

Top Topics

Closed Captions

Service Quality

International Business

Top Venues

Publications

Stephen J. Anderson, Pradeep K. Chintagunta, Naufel J. Vilcassim
Virtual Collaboration Technology and International Business Coaching: Examining the Impact on Marketing Strategies and Sales. Mark. Sci. 43 (3) (2024)
O. Cem Ozturk, Cheng He, Pradeep K. Chintagunta
Frontiers: Inequalities in Dealers' Interest Rate Markups? A Gender- and Race-Based Analysis. Mark. Sci. 43 (1) (2024)
Ali Goli, Simha Mummalaneni, Pradeep K. Chintagunta
Making a Smooth Exit? Menthol Bans and Cigarette Sales in Massachusetts. Mark. Sci. 43 (3) (2024)
Frank Germann, Stephen J. Anderson, Pradeep K. Chintagunta, Naufel J. Vilcassim
Frontiers: Breaking the Glass Ceiling: Empowering Female Entrepreneurs Through Female Mentors. Mark. Sci. 43 (2) (2024)
Cheng He, O. Cem Ozturk, Chris Gu, Pradeep K. Chintagunta
Consumer Tax Credits for EVs: Some Quasi-Experimental Evidence on Consumer Demand, Product Substitution, and Carbon Emissions. Manag. Sci. 69 (12) (2023)
Federico Rossi, Pradeep K. Chintagunta
Consumer Loyalty Programs and Retail Prices: Evidence from Gasoline Markets. Mark. Sci. 42 (4) (2023)
Ali Goli, Simha Mummalaneni, Pradeep K. Chintagunta, Sanjay K. Dhar
Show and Sell: Studying the Effects of Branded Cigarette Product Placement in TV Shows on Cigarette Sales. Mark. Sci. 41 (6) (2022)
Jacquelyn S. Thomas, Pradeep K. Chintagunta
Invited Commentary - "How Support for Black Lives Matter Impacts Consumer Responses on Social Media". Mark. Sci. 41 (6) (2022)
Yewon Kim, Pradeep K. Chintagunta, Bhuvanesh Pareek
Government Policy, Strategic Consumer Behavior, and Spillovers to Retailers: The Case of Demonetization in India. Mark. Sci. 41 (6) (2022)
Ali Goli, Pradeep K. Chintagunta
What Happens When a Retailer Drops a Product Category? Investigating the Consequences of Ending Tobacco Sales. Mark. Sci. 40 (6) (2021)
André Bonfrer, Pradeep K. Chintagunta, John H. Roberts, David Corkindale
Assessing the Sales Impact of Plain Packaging Regulation for Cigarettes: Evidence from Australia. Mark. Sci. 39 (1) (2020)
Raluca M. Ursu, Qingliang Wang, Pradeep K. Chintagunta
Search Duration. Mark. Sci. 39 (5) (2020)
Mantian Mandy Hu, Chu (Ivy) Dang, Pradeep K. Chintagunta
Search and Learning at a Daily Deals Website. Mark. Sci. 38 (4) (2019)
O. Cem Ozturk, Pradeep K. Chintagunta, Sriram Venkataraman
Consumer Response to Chapter 11 Bankruptcy: Negative Demand Spillover to Competitors. Mark. Sci. 38 (2) (2019)
Hernán A. Bruno, Javier Cebollada, Pradeep K. Chintagunta
Targeting Mr. or Mrs. Smith: Modeling and Leveraging Intrahousehold Heterogeneity in Brand Choice Behavior. Mark. Sci. 37 (4) (2018)
Pradeep K. Chintagunta, Marco Shaojun Qin, Maria Ana Vitorino
Licensing and Price Competition in Tied-Goods Markets: An Application to the Single-Serve Coffee System Industry. Mark. Sci. 37 (6) (2018)
Federico Rossi, Pradeep K. Chintagunta
Price Uncertainty and Market Power in Retail Gasoline: The Case of an Italian Highway. Mark. Sci. 37 (5) (2018)
Navdeep S. Sahni, Dan Zou, Pradeep K. Chintagunta
Do Targeted Discount Offers Serve as Advertising? Evidence from 70 Field Experiments. Manag. Sci. 63 (8) (2017)
Hongju Liu, Qiang Liu, Pradeep K. Chintagunta
Promotion Spillovers: Drug Detailing in Combination Therapy. Mark. Sci. 36 (3) (2017)
Ram Bala, Pradeep Bhardwaj, Pradeep K. Chintagunta
Pharmaceutical Product Recalls: Category Effects and Competitor Response. Mark. Sci. 36 (6) (2017)
O. Cem Ozturk, Sriram Venkataraman, Pradeep K. Chintagunta
Price Reactions to Rivals' Local Channel Exits. Mark. Sci. 35 (4) (2016)
Xiaojing Dong, Pradeep K. Chintagunta
Satisfaction Spillovers Across Categories. Mark. Sci. 35 (2) (2016)
A. Yesim Orhun, Sriram Venkataraman, Pradeep K. Chintagunta
Impact of Competition on Product Decisions: Movie Choices of Exhibitors. Mark. Sci. 35 (1) (2016)
S. Sriram, Pradeep K. Chintagunta, Puneet Manchanda
Service Quality Variability and Termination Behavior. Manag. Sci. 61 (11) (2015)
Shyam Gopinath, Pradeep K. Chintagunta, Sriram Venkataraman
Blogs, Advertising, and Local-Market Movie Box Office Performance. Manag. Sci. 59 (12) (2013)
Pradeep K. Chintagunta, Junhong Chu, Javier Cebollada
Quantifying Transaction Costs in Online/Off-line Grocery Channel Choice. Mark. Sci. 31 (1) (2012)
Pradeep K. Chintagunta, Harikesh S. Nair
Structural Workshop Paper - Discrete-Choice Models of Consumer Demand in Marketing. Mark. Sci. 30 (6) (2011)
Pradeep K. Chintagunta, Preyas S. Desai
Introduction to the Special Issue on Marketing Within the Enterprise and Beyond. Manag. Sci. 57 (9) (2011)
V. Kumar, S. Sriram, Anita Luo, Pradeep K. Chintagunta
Assessing the Effect of Marketing Investments in a Business Marketing Context. Mark. Sci. 30 (5) (2011)
Sungjoon Nam, Puneet Manchanda, Pradeep K. Chintagunta
The Effect of Signal Quality and Contiguous Word of Mouth on Customer Acquisition for a Video-on-Demand Service. Mark. Sci. 29 (4) (2010)
Hongju Liu, Pradeep K. Chintagunta, Ting Zhu
Complementarities and the Demand for Home Broadband Internet Services. Mark. Sci. 29 (4) (2010)
Jean-Pierre Dubé, Günter J. Hitsch, Pradeep K. Chintagunta
Tipping and Concentration in Markets with Indirect Network Effects. Mark. Sci. 29 (2) (2010)
Pradeep K. Chintagunta, Shyam Gopinath, Sriram Venkataraman
The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets. Mark. Sci. 29 (5) (2010)
S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwal
Investigating Consumer Purchase Behavior in Related Technology Product Categories. Mark. Sci. 29 (2) (2010)
Inseong Song, Pradeep K. Chintagunta
Measuring Cross-Category Price Effects with Aggregate Store Data. Manag. Sci. 52 (10) (2006)
Pradeep K. Chintagunta, André Bonfrer, Inseong Song
Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior. Manag. Sci. 48 (10) (2002)
Pradeep K. Chintagunta
Measuring the effects of new brand introduction on inter-brand strategic interaction. Eur. J. Oper. Res. 118 (2) (1999)