Navdeep S. Sahni

Publication Activity (10 Years)

Years Active: 2017-2024
Publications (10 Years): 6

Top Topics

Consumer Behavior

Customer Retention

Internet Advertising

Top Venues

Publications

Joonhyuk Yang, Navdeep S. Sahni, Harikesh S. Nair, Xi Xiong
Advertising as Information for Ranking E-Commerce Search Listings. Mark. Sci. 43 (2) (2024)
Yixin Tang, Yicong Lin, Navdeep S. Sahni
Business Policy Experiments using Fractional Factorial Designs: Consumer Retention on DoorDash. KDD (2024)
Yixin Tang, Yicong Lin, Navdeep S. Sahni
Business Policy Experiments using Fractional Factorial Designs: Consumer Retention on DoorDash. CoRR (2023)
Navdeep S. Sahni, Harikesh S. Nair
Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search. Mark. Sci. 39 (1) (2020)
Navdeep S. Sahni, S. Christian Wheeler, Pradeep Chintagunta
Personalization in Email Marketing: The Role of Noninformative Advertising Content. Mark. Sci. 37 (2) (2018)
Navdeep S. Sahni, Dan Zou, Pradeep K. Chintagunta
Do Targeted Discount Offers Serve as Advertising? Evidence from 70 Field Experiments. Manag. Sci. 63 (8) (2017)