André Bonfrer

Publication Activity (10 Years)

Years Active: 2002-2020
Publications (10 Years): 1

Top Topics

Evidential Reasoning

Empirical Evidence

Top Venues

Publications

André Bonfrer, Pradeep K. Chintagunta, John H. Roberts, David Corkindale
Assessing the Sales Impact of Plain Packaging Regulation for Cigarettes: Evidence from Australia. Mark. Sci. 39 (1) (2020)
Michael Braun, André Bonfrer
Scalable Inference of Customer Similarities from Interactions Data Using Dirichlet Processes. Mark. Sci. 30 (3) (2011)
André Bonfrer, Xavier Drèze
Real-Time Evaluation of E-mail Campaign Performance. Mark. Sci. 28 (2) (2009)
Pradeep K. Chintagunta, André Bonfrer, Inseong Song
Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior. Manag. Sci. 48 (10) (2002)