Olivier Toubia

Publication Activity (10 Years)

Years Active: 2008-2023
Publications (10 Years): 9

Top Topics

Causal Inference

Idea Generation

Top Venues

Publications

Jeffrey D. Shulman, Olivier Toubia, Raena Saddler
Editorial: Marketing's Role in the Evolving Discipline of Product Management. Mark. Sci. 42 (1) (2023)
George Gui, Olivier Toubia
The Challenge of Using LLMs to Simulate Human Behavior: A Causal Inference Perspective. CoRR (2023)
Olivier Toubia
? Mark. Sci. 41 (1) (2022)
Anocha Aribarg, Tat Chan, Preyas S. Desai, Nitin Mehta, Upender Subramanian, Olivier Toubia, Kenneth C. Wilbur
. Mark. Sci. 41 (5) (2022)
Ryan Dew, Asim Ansari, Olivier Toubia
Letting Logos Speak: Leveraging Multiview Representation Learning for Data-Driven Branding and Logo Design. Mark. Sci. 41 (2) (2022)
Yanou Ramon, Tom Vermeire, Olivier Toubia, David Martens, Theodoros Evgeniou
Understanding Consumer Preferences for Explanations Generated by XAI Algorithms. CoRR (2021)
Jia Liu, Olivier Toubia, Shawndra Hill
Content-Based Model of Web Search Behavior: An Application to TV Show Search. Manag. Sci. 67 (10) (2021)
Jia Liu, Olivier Toubia
A Semantic Approach for Estimating Consumer Content Preferences from Online Search Queries. Mark. Sci. 37 (6) (2018)
Olivier Toubia, Oded Netzer
Idea Generation, Creativity, and Prototypicality. Mark. Sci. 36 (1) (2017)
Olivier Toubia, Jacob Goldenberg, Rosanna Garcia
Improving Penetration Forecasts Using Social Interactions Data. Manag. Sci. 60 (12) (2014)
Olivier Toubia, Eric Johnson, Theodoros Evgeniou, Philippe Delquié
Dynamic Experiments for Estimating Preferences: An Adaptive Method of Eliciting Time and Risk Parameters. Manag. Sci. 59 (3) (2013)
Olivier Toubia, Andrew T. Stephen
Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter? Mark. Sci. 32 (3) (2013)
Olivier Toubia, Martijn G. de Jong, Daniel Stieger, Johann Füller
Measuring Consumer Preferences Using Conjoint Poker. Mark. Sci. 31 (1) (2012)
Peter Jarnebrant, Olivier Toubia, Eric Johnson
The Silver Lining Effect: Formal Analysis and Experiments. Manag. Sci. 55 (11) (2009)
Andrew T. Stephen, Olivier Toubia
Explaining the power-law degree distribution in a social commerce network. Soc. Networks 31 (4) (2009)
Jacob D. Abernethy, Theodoros Evgeniou, Olivier Toubia, Jean-Philippe Vert
Eliciting Consumer Preferences Using Robust Adaptive Choice Questionnaires. IEEE Trans. Knowl. Data Eng. 20 (2) (2008)