Wen-Kuo Chen

Publication Activity (10 Years)

Years Active: 2008-2023
Publications (10 Years): 16

Top Topics

Purchase Intention

Top Venues

Publications

Wen-Kuo Chen, Fatih Yanbegi, Andri Dayarana K. Silalahi, Pantas H. Silaban, Ixora Javanisa Eunike, Serhan Demirci
The Role of Trust Transfer in Facilitating Stickiness Behavior in Live Streaming: A Socio-technical Perspective. ICIMTech (2023)
Pantas H. Silaban, Andri Dayarana K. Silalahi, Wen-Kuo Chen, Suwandi S. Sangadji, Ixora Javanisa Eunike, Febiola Panggabean
Uncover Configurational Paths of Streamers' Characteristics Predicting High vs. Low Consumers' Watching Intention to TikTok Live Streaming. ICIMTech (2023)
Wen-Kuo Chen, Chien-Wen Chen, Yu-Chun Lin
Understanding the influence of impulse buying toward consumers' post-purchase dissonance and return intention: an empirical investigation of apparel websites. J. Ambient Intell. Humaniz. Comput. 14 (11) (2023)
Nagendra Kumar Sharma, Vimal Kumar, Kuei-Kuei Lai, Wen-Kuo Chen
Perceived Impediments and Anticipated Solutions to HR (Human Resource) Towards Implementing Industry 4.0 in SMEs: Impediments and Anticipated Solutions to HR. Int. J. Technol. Hum. Interact. 18 (1) (2022)
Wen-Kuo Chen, Jing-Rong Chang, Long-Sheng Chen, Rui-Yang Hsu
Using refined kano model and decision trees to discover learners' needs for teaching videos. Multim. Tools Appl. 81 (6) (2022)
Wen-Kuo Chen, Lin Sheng Ling, Huang Yu Jie, Pantas H. Silaban, Yuni Kartika Sitanggang, Andri Dayarana K. Silalahi
How Travel Vlogs on YouTube Influence Consumer Travel Behavior in Indonesia: Empirical Evidence from fsQCA. IRI (2022)
Wen-Kuo Chen, Long-Sheng Chen, Yi-Ting Pan
A text mining-based framework to discover the important factors in text reviews for predicting the views of live streaming. Appl. Soft Comput. 111 (2021)
Chien-Wen Chen, Wen-Shin Liu, Wen-Kuo Chen, Pi-Ying Hsu, Ya-Ting Tang
Exploring Consumers' Purchase Intention to Social Media Advertising: The Role of Advertising Clicks. IC4E (2021)
Wen-Kuo Chen, Cheng-Kun Chen, Andri Dayarana K. Silalahi
Understanding Consumers' Post-purchase Behavior by Cognitive Dissonance and Emotions in the Online Impulse Buying Context. IRI (2021)
Wen-Kuo Chen, Ying-Hsun Hung, Jun-Yu Zhong
Building the Body Image Conceptual Framework Based on the Theory of Planned Behavior (TPB). IRI (2020)
Nagendra Kumar Sharma, Wen-Kuo Chen, Kuei-Kuei Lai
Challenges and Prospects for Digital Marketers while Dealing with SMEs: An Interview. ICSEB (2020)
Wen-Kuo Chen, Pei-Chu Hung, Cheng-Kun Chen, Hua-Sheng Pan
Understanding Consumers' Post-Purchase Dissonance by Online Impulse Buying-Beauty Product. ICMECG (2020)
Wen-Kuo Chen, Yen-Ling Lin, Hua-Sheng Pan, Cheng-Kun Chen
Research on Online Impulsive Buying and Post-Purchase Dissonance. IRI (2020)
Wei-Chuan Chen, Chien-Wen Chen, Wen-Kuo Chen
Drivers of Mobile Payment Acceptance in China: An Empirical Investigation. Inf. 10 (12) (2019)
Wen-Kuo Chen, Pei-Chu Hung, Pi-Ying Hsu, Szu-Ting Liu
The influence of shopping values on consumers' behavioral intention on m-shopping. IC4E (2019)
Ying-Hsun Hung, Wen-Kuo Chen, Seng-cho Timothy Chou
Exploring the Management of Government Social Media - Studies from the Facebook Fan Pages in Taiwan. ASONAM (2018)
Wen-Kuo Chen, Heng-Chiang Huang, Seng-cho Timothy Chou
Understanding what determines consumers' expanded use of mobile videophones. Behav. Inf. Technol. 31 (10) (2012)
Wen-Kuo Chen, Heng-Chiang Huang, Seng-cho Timothy Chou
Understanding Consumer Recommendation Behavior in a Mobile Phone Service Context. ECIS (2008)