Research on Online Impulsive Buying and Post-Purchase Dissonance.

Wen-Kuo Chen Yen-Ling Lin Hua-Sheng Pan Cheng-Kun Chen

Published in: IRI (2020)

Keyphrases

online learning
online shopping
electronic commerce
online shoppers

neural network
decision process
database
real time

social networks
decision making
learning environment

online communities
internet users
marketing strategies