Daniel Klapper

Publication Activity (10 Years)

Years Active: 2000-2018
Publications (10 Years): 3

Top Topics

Semantically Enriched

Social Structure

Product Information

Top Venues

Publications

Rafet Sifa, Julian Runge, Christian Bauckhage, Daniel Klapper
Customer Lifetime Value Prediction in Non-Contractual Freemium Settings: Chasing High-Value Users Using Deep Neural Networks and SMOTE. HICSS (2018)
Wesley R. Hartmann, Daniel Klapper
Super Bowl Ads. Mark. Sci. 37 (1) (2018)
Adam Alsén, Julian Runge, Anders Drachen, Daniel Klapper
Play With Me? Understanding and Measuring the Social Aspect of Casual Gaming. CoRR (2016)
German Zenetti, Tammo H. A. Bijmolt, Peter S. H. Leeflang, Daniel Klapper
Search Engine Advertising Effectiveness in a Multimedia Campaign. Int. J. Electron. Commer. 18 (3) (2014)
Hannah Winkler von Mohrenfels, Daniel Klapper
The Influence of Mobile Product Information on Brand Perception and Willingness to Pay for Green and Sustainable Products. ICIS (2012)
Michaela Draganska, Daniel Klapper, Sofia Berto Villas-Boas
A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel. Mark. Sci. 29 (1) (2010)
Daniel Klapper
An econometric analysis of product variety impact on competitive market conduct in consumer goods markets. OR Spectr. 27 (4) (2005)
Daniel Klapper
Einflußgrößen von regulären Preiselastizitäten, Preisaktionselastizitäten und Kreuzpreiselastizitäten Determinants of regular, promotional and cross price elasticities. OR Spectr. 22 (1) (2000)