OR Spectr.

Keyphrases

Publications

volume 46, number 1, 2024

Harald Hruschka
Relevance of dynamic variables in multicategory choice models. OR Spectr. 46 (1) (2024)
Daniel Baier, Sascha Voekler
One-stage product-line design heuristics: an empirical comparison. OR Spectr. 46 (1) (2024)
Yang Yang, Cheng-Hung Wu
Competition and market dynamics in duopoly: the effect of switching costs. OR Spectr. 46 (1) (2024)
Julia Wamsler, Denis Vuckovac, Martin Natter, Alexander Ilic
Live shopping promotions: which categories should a retailer discount to shoppers already in the store? OR Spectr. 46 (1) (2024)
Daniel Guhl, Friederike Paetz, Udo Wagner, Michel Wedel
Predicting and optimizing marketing performance in dynamic markets. OR Spectr. 46 (1) (2024)
Karl Weinmayer, Marion Garaus, Udo Wagner
The impact of corporate sustainability performance on advertising efficiency. OR Spectr. 46 (1) (2024)
Philipp Aschersleben, Winfried J. Steiner
Dynamic pricing using flexible heterogeneous sales response models. OR Spectr. 46 (1) (2024)

volume 46, number 2, 2024

volume 46, number 3, 2024

volume 45, number 2, 2023

Mel T. Devine, Valentin Bertsch
The role of demand response in mitigating market power: a quantitative analysis using a stochastic market equilibrium model. OR Spectr. 45 (2) (2023)

volume 45, number 3, 2023

volume 45, number 4, 2023