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Live shopping promotions: which categories should a retailer discount to shoppers already in the store?

Julia WamslerDenis VuckovacMartin NatterAlexander Ilic
Published in: OR Spectr. (2024)
Keyphrases
  • online shopping
  • supply chain
  • real time
  • quantity discount
  • object categories
  • service quality
  • broad categories
  • shopping behavior
  • database
  • learning algorithm
  • collaborative filtering