Wesley R. Hartmann

Publication Activity (10 Years)

Years Active: 2009-2020
Publications (10 Years): 2

Top Topics

Negative Effects

Mobile Advertising

Top Venues

Publications

Bryan K. Bollinger, Wesley R. Hartmann
Information vs. Automation and Implications for Dynamic Pricing. Manag. Sci. 66 (1) (2020)
Wesley R. Hartmann, Daniel Klapper
Super Bowl Ads. Mark. Sci. 37 (1) (2018)
Brett R. Gordon, Wesley R. Hartmann
Advertising Effects in Presidential Elections. Mark. Sci. 32 (1) (2013)
Wesley R. Hartmann, Harikesh S. Nair, Sridhar Narayanan
Identifying Causal Marketing Mix Effects Using a Regression Discontinuity Design. Mark. Sci. 30 (6) (2011)
Wesley R. Hartmann, Harikesh S. Nair
Retail Competition and the Dynamics of Demand for Tied Goods. Mark. Sci. 29 (2) (2010)
Wesley R. Hartmann
Demand Estimation with Social Interactions and the Implications for Targeted Marketing. Mark. Sci. 29 (4) (2010)
Ricard Gil, Wesley R. Hartmann
Empirical Analysis of Metering Price Discrimination: Evidence from Concession Sales at Movie Theaters. Mark. Sci. 28 (6) (2009)