Philipp A. Rauschnabel

Publication Activity (10 Years)

Years Active: 2015-2024
Publications (10 Years): 23

Top Topics

Augmented Reality

Top Venues

Comput. Hum. Behav.

Int. J. Inf. Manag.

Mensch & Computer

Publications

Harish Kumar, Philipp A. Rauschnabel, Madhushree N. Agarwal, Rajesh Kumar Singh, Ritu Srivastava
Towards a theoretical framework for augmented reality marketing: A means-end chain perspective on retailing. Inf. Manag. 61 (2) (2024)
Philipp A. Rauschnabel, Reto Felix, Jonas Heller, Chris Hinsch
The 4C framework: Towards a holistic understanding of consumer engagement with augmented reality. Comput. Hum. Behav. 154 (2024)
Yogesh K. Dwivedi, Nir Kshetri, Laurie Hughes, Nripendra P. Rana, Abdullah M. Baabdullah, Arpan Kumar Kar, Alex Koohang, Samuel Ribeiro-Navarrete, Nina Belei, Janarthanan Balakrishnan, Sriparna Basu, Abhishek Behl, Gareth H. Davies, Vincent Dutot, Rohita Dwivedi, Leighton Evans, Reto Felix, Richard Foster-Fletcher, Mihalis Giannakis, Ashish Gupta, Chris Hinsch, Animesh Jain, Nina Jane Patel, Timothy Jung, Satinder Juneja, Qeis Kamran, Sanjar Mohamed AB, Neeraj Pandey, Savvas Papagiannidis, Ramakrishnan Raman, Philipp A. Rauschnabel, Preeti Tak, Alexandra Taylor, M. Claudia tom Dieck, Giampaolo Viglia, Yichuan Wang, Meiyi Yan
Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse. Inf. Syst. Frontiers 25 (5) (2023)
Jonas Heller, Dominik Mahr, Ko de Ruyter, Eric Schaap, Tim Hilken, Debbie I. Keeling, Mathew B. Chylinski, Carlos Flavián, Timothy Jung, Philipp A. Rauschnabel
An interdisciplinary Co-authorship networking perspective on AR and human behavior: Taking stock and moving ahead. Comput. Hum. Behav. 143 (2023)
Oliver Hein, Philipp A. Rauschnabel, Mariam Hassib, Florian Alt
Sick in the Car, Sick in VR? Understanding How Real-World Susceptibility to Dizziness, Nausea, and Eye Strain Influences VR Motion Sickness. INTERACT (2) (2023)
Katrin E. Schein, Philipp A. Rauschnabel
Augmented Reality in Manufacturing: Exploring Workers' Perceptions of Barriers. IEEE Trans. Engineering Management 70 (10) (2023)
Hamza Shahab, Mozard Mohtar, Ezlika M. Ghazali, Philipp A. Rauschnabel, Andrea Geipel
Virtual Reality in Museums: Does It Promote Visitor Enjoyment and Learning? Int. J. Hum. Comput. Interact. 39 (18) (2023)
Philipp A. Rauschnabel, Reto Felix, Chris Hinsch, Hamza Shahab, Florian Alt
What is XR? Towards a Framework for Augmented and Virtual Reality. Comput. Hum. Behav. 133 (2022)
Yogesh K. Dwivedi, D. Laurie Hughes, Abdullah M. Baabdullah, Samuel Ribeiro-Navarrete, Mihalis Giannakis, Mutaz M. Al-Debei, Denis Dennehy, Bhimaraya A. Metri, Dimitrios Buhalis, Christy M. K. Cheung, Kieran Conboy, Ronan Doyle, Rameshwar Dubey, Vincent Dutot, Reto Felix, D. P. Goyal, Anders Gustafsson, Chris Hinsch, Ikram Jebabli, Marijn Janssen, Young-Gab Kim, Jooyoung Kim, Stefan Koos, David Kreps, Nir Kshetri, Vikram Kumar, Keng-Boon Ooi, Savvas Papagiannidis, Ilias O. Pappas, Ariana Polyviou, Sang-Min Park, Neeraj Pandey, Maciel Manoel Queiroz, Ramakrishnan Raman, Philipp A. Rauschnabel, Anuragini Shirish, Marianna Sigala, Konstantina Spanaki, Garry Wei-Han Tan, Manoj Kumar Tiwari, Giampaolo Viglia, Samuel Fosso Wamba
Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy. Int. J. Inf. Manag. 66 (2022)
Yogesh K. Dwivedi, Elvira Ismagilova, D. Laurie Hughes, Jamie Carlson, Raffaele Filieri, Jenna Jacobson, Varsha Jain, Heikki Karjaluoto, Hajer Kefi, Anjala S. Krishen, Vikram Kumar, Mohammad M. Rahman, Ramakrishnan Raman, Philipp A. Rauschnabel, Jennifer E. Rowley, Jari Salo, Gina A. Tran, Yichuan Wang
Setting the future of digital and social media marketing research: Perspectives and research propositions. Int. J. Inf. Manag. 59 (2021)
Philipp A. Rauschnabel
Augmented reality is eating the real-world! The substitution of physical products by holograms. Int. J. Inf. Manag. 57 (2021)
Pavica Sheldon, Erna Herzfeldt, Philipp A. Rauschnabel
Culture and social media: the relationship between cultural values and hashtagging styles. Behav. Inf. Technol. 39 (7) (2020)
Nina Krey, Stephanie Hui-Wen Chuah, Thurasamy Ramayah, Philipp A. Rauschnabel
How functional and emotional ads drive smartwatch adoption. Internet Res. 29 (3) (2019)
Stephanie Hui-Wen Chuah, Philipp A. Rauschnabel, Ming-Lang Tseng, Thurasamy Ramayah
Reducing temptation to switch mobile data service providers over time: The role of dedication vs constraint. Ind. Manag. Data Syst. 118 (8) (2018)
Daniel W. E. Hein, Philipp A. Rauschnabel, Jun He, Lars Richter, Björn Sven Ivens
What Drives the Adoption of Autonomous Cars? ICIS (2018)
M. Claudia tom Dieck, Timothy Hyungsoo Jung, Philipp A. Rauschnabel
Determining visitor engagement through augmented reality at science festivals: An experience economy perspective. Comput. Hum. Behav. 82 (2018)
Philipp A. Rauschnabel, M. Claudia tom Dieck, Alexander Rossmann
Exploring User Adoption of Augmented Reality Applications based on Pokémon Go. DEC (2017)
Philipp A. Rauschnabel, Alexander Rossmann, M. Claudia tom Dieck
An adoption framework for mobile augmented reality games: The case of Pokémon Go. Comput. Hum. Behav. 76 (2017)
Pavica Sheldon, Philipp A. Rauschnabel, Mary Grace Antony, Sandra Car
A cross-cultural comparison of Croatian and American social network sites: Exploring cultural differences in motives for Instagram use. Comput. Hum. Behav. 75 (2017)
Stephanie Hui-Wen Chuah, Philipp A. Rauschnabel, Nina Krey, Bang Nguyen, Thurasamy Ramayah, Shwetak Lade
Wearable technologies: The role of usefulness and visibility in smartwatch adoption. Comput. Hum. Behav. 65 (2016)
Nina Krey, Philipp A. Rauschnabel, Stephanie Hui-Wen Chuah, Bang Nguyen, Daniel W. E. Hein, Alexander Rossmann, Shwetak Lade
Smartwatches: Accessory or Tool? The Driving Force of Visibility and Usefulness. Mensch & Computer (2016)
Philipp A. Rauschnabel, Daniel W. E. Hein, Jun He, Young K. Ro, Samir A. Rawashdeh, Bryan Krulikowski
Fashion or Technology? A Fashnology Perspective on the Perception and Adoption of Augmented Reality Smart Glasses. i-com 15 (2) (2016)
Philipp A. Rauschnabel, Nina Krey, Stephanie Hui-Wen Chuah, Bang Nguyen, Shwetak Lade, Thurasamy Ramayah
Exploring the adoption of smartwatches. DEC (2016)
Philipp A. Rauschnabel, Alexander Brem, Björn Sven Ivens
Who will buy smart glasses? Empirical results of two pre-market-entry studies on the role of personality in individual awareness and intended adoption of Google Glass wearables. Comput. Hum. Behav. 49 (2015)