Matti Leppäniemi

Publication Activity (10 Years)

Years Active: 2005-2013
Publications (10 Years): 0

Top Topics

Social Networking

Immersive Environments

Top Venues

J. Theor. Appl. Electron. Commer. Res.

Publications

Heikki Karjaluoto, Matti Leppäniemi
Social Identity for Teenagers: Understanding Behavioral Intention to Participate in Virtual World Environment. J. Theor. Appl. Electron. Commer. Res. 8 (1) (2013)
Heikki Karjaluoto, Heikki Lehto, Matti Leppäniemi, Chanaka Jayawardhena
Exploring Gender Influence on Customer's Intention to Engage Permission-based Mobile Marketing. Electron. Mark. 18 (3) (2008)
Matti Leppäniemi, Heikki Karjaluoto
Exploring the effects of gender, age, income and employment status on consumer response to mobile advertising campaigns. J. Syst. Inf. Technol. 10 (3) (2008)
Heikki Karjaluoto, Craig Standing, Michael Becker, Matti Leppäniemi
Factors affecting Finnish consumers' intention to receive SMS marketing: a conceptual model and an empirical study. Int. J. Electron. Bus. 6 (3) (2008)
Jaakko Sinisalo, Jari Salo, Heikki Karjaluoto, Matti Leppäniemi
Mobile customer relationship management: underlying issues and challenges. Bus. Process. Manag. J. 13 (6) (2007)
Jaakko Sinisalo, Jari Salo, Heikki Karjaluoto, Matti Leppäniemi
Managing Customer Relationships through Mobile Medium - Underlying Issues and Opportunities. HICSS (2006)
Matti Leppäniemi, Heikki Karjaluoto
Factors influencing consumers' willingness to accept mobile advertising: a conceptual model. Int. J. Mob. Commun. 3 (3) (2005)