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Marc Egger
Publication Activity (10 Years)
Years Active: 2008-2019
Publications (10 Years): 5
Top Topics
Huge Amounts
Brand Image
Online Consumer
User Generated
Top Venues
ECIS
HICSS
Int. J. Electron. Commer.
Künstliche Intell.
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Publications
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Gloria Volkmann
,
Marc Egger
,
Detlef Schoder
Towards Mining Brand Associations from User-Generated Content (UGC): Evidence from Linguistic characteristics.
ECIS
(2019)
Stefan Hirschmeier
,
Marc Egger
Social Product Search - Enhancing Product Search with Mined (Sparse) Product Features.
ECIS
(2018)
Marc Egger
,
Gloria Volkmann
,
Detlef Schoder
Designing a Methodology for Marketing Intelligence Systems - The Case of Brand Image Diagnostics.
ECIS
(2018)
Marc Egger
,
Detlef Schoder
Consumer-Oriented Tech Mining: Integrating the Consumer Perspective into Organizational Technology Intelligence - The Case of Autonomous Driving.
HICSS
(2017)
Marc Egger
,
Gloria Volkmann
,
Detlef Schoder
Erhebung und Diagnostik von Markenassoziationsnetzwerken auf Grundlage nutzergenerierter Inhalte.
Wirtschaftsinformatik
(2017)
Marc Egger
,
André Lang
,
Detlef Schoder
Who Are We Listening to? Detecting User-generated Content (UGC) on the Web.
ECIS
(2015)
Sonja Gensler
,
Franziska Völckner
,
Marc Egger
,
Kai Fischbach
,
Detlef Schoder
Listen to Your Customers: Insights into Brand Image Using Online Consumer-Generated Product Reviews.
Int. J. Electron. Commer.
20 (1) (2015)
Marc Egger
,
André Lang
A Brief Tutorial on How to Extract Information from User-Generated Content (UGC).
Künstliche Intell.
27 (1) (2013)
Marc Egger
,
Kai Fischbach
,
Peter A. Gloor
,
André Lang
,
Mark Sprenger
Deriving Taxonomies from Automatic Analysis of Group Membership Structure in Large Social Networks.
GI Jahrestagung
(2009)
Marc Egger
,
Kai Fischbach
,
Peter A. Gloor
,
André Lang
,
Mark Sprenger
How to Identify Successful Actors of the Flickr Community and How to Determine Their Attributes.
GI Jahrestagung (2)
(2008)