Gloria Volkmann

Publication Activity (10 Years)

Years Active: 2015-2019
Publications (10 Years): 3

Top Topics

Group Cognition

Social Media Sites

Top Venues

Wirtschaftsinformatik

Publications

Gloria Volkmann, Marc Egger, Detlef Schoder
Towards Mining Brand Associations from User-Generated Content (UGC): Evidence from Linguistic characteristics. ECIS (2019)
Marc Egger, Gloria Volkmann, Detlef Schoder
Designing a Methodology for Marketing Intelligence Systems - The Case of Brand Image Diagnostics. ECIS (2018)
Marc Egger, Gloria Volkmann, Detlef Schoder
Erhebung und Diagnostik von Markenassoziationsnetzwerken auf Grundlage nutzergenerierter Inhalte. Wirtschaftsinformatik (2017)
Gloria Volkmann, Johannes Putzke, Oliver Posegga, Kai Fischbach, Detlef Schoder
Out-Group-Tie Centralization and the Performance of Work Groups. Wirtschaftsinformatik (2015)