Carl F. Mela

Publication Activity (10 Years)

Years Active: 2008-2023
Publications (10 Years): 6

Top Topics

Query Recommendation

Online Marketplaces

Future Directions

Literature Review

Top Venues

Inf. Syst. Res.

Publications

Øystein Daljord, Carl F. Mela, Jason M. T. Roos, Jim Sprigg, Song Yao
The Design and Targeting of Compliance Promotions. Mark. Sci. 42 (5) (2023)
Boya Xu, Yiting Deng, Carl F. Mela
A Scalable Recommendation Engine for New Users and Items. CoRR (2022)
Hana Choi, Carl F. Mela, Santiago R. Balseiro, Adam Leary
Online Display Advertising Markets: A Literature Review and Future Directions. Inf. Syst. Res. 31 (2) (2020)
Hana Choi, Carl F. Mela
Monetizing Online Marketplaces. Mark. Sci. 38 (6) (2019)
Dae-Yong Ahn, Jason A. Duan, Carl F. Mela
Managing User-Generated Content: A Dynamic Rational Expectations Equilibrium Approach. Mark. Sci. 35 (2) (2016)
Bart J. Bronnenberg, Jun B. Kim, Carl F. Mela
Zooming In on Choice: How Do Consumers Search for Cameras Online? Mark. Sci. 35 (5) (2016)
Carl F. Mela, Jason M. T. Roos, Yiting Deng
Invited Paper - A Keyword History of Marketing Science. Mark. Sci. 32 (1) (2013)
Carl F. Mela
Structural Workshop Paper - Data Selection and Procurement. Mark. Sci. 30 (6) (2011)
Song Yao, Carl F. Mela
A Dynamic Model of Sponsored Search Advertising. Mark. Sci. 30 (3) (2011)
Mehmet Berk Ataman, Carl F. Mela, Harald J. van Heerde
Building Brands. Mark. Sci. 27 (6) (2008)
Song Yao, Carl F. Mela
Online Auction Demand. Mark. Sci. 27 (5) (2008)
Bart J. Bronnenberg, Michael W. Kruger, Carl F. Mela
Database Paper - The IRI Marketing Data Set. Mark. Sci. 27 (4) (2008)