Jason A. Duan

Publication Activity (10 Years)

Years Active: 2011-2019
Publications (10 Years): 2

Top Topics

User Generated Content

Structural Model

Online Advertising

Top Venues

Inf. Syst. Res.

Publications

Lizhen Xu, Jason A. Duan, Yu (Jeffrey) Hu, Yuan Cheng, Yan Zhu
Forward-Looking Behavior in Mobile Data Consumption and Targeted Promotion Design: A Dynamic Structural Model. Inf. Syst. Res. 30 (2) (2019)
Dae-Yong Ahn, Jason A. Duan, Carl F. Mela
Managing User-Generated Content: A Dynamic Rational Expectations Equilibrium Approach. Mark. Sci. 35 (2) (2016)
Lizhen Xu, Jason A. Duan, Andrew B. Whinston
Path to Purchase: A Mutually Exciting Point Process Model for Online Advertising and Conversion. Manag. Sci. 60 (6) (2014)
Jason A. Duan, Leigh McAlister, Shameek Sinha
Commentary - Reexamining Bayesian Model-Comparison Evidence of Cross-Brand Pass-Through. Mark. Sci. 30 (3) (2011)