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Managing User-Generated Content: A Dynamic Rational Expectations Equilibrium Approach.

Dae-Yong AhnJason A. DuanCarl F. Mela
Published in: Mark. Sci. (2016)
Keyphrases
  • user generated content
  • social media
  • user generated
  • decision making
  • game theory
  • customer reviews
  • website
  • natural language
  • dynamic environments
  • online social