Login / Signup
Wei-Na Lee
Publication Activity (10 Years)
Years Active: 2004-2020
Publications (10 Years): 1
Top Topics
High Impact
Social Networking Sites
Online Communication
Factors Influencing
Top Venues
Cyberpsychology Behav. Soc. Netw.
Comput. Hum. Behav.
</>
Publications
</>
Yoon Hi Sung
,
Wei-Na Lee
Doing good while playing: The impact of prosocial advergames on consumer response.
Comput. Hum. Behav.
106 (2020)
Yoojung Kim
,
Wei-Na Lee
Networking for Philanthropy: Increasing Volunteer Behavior via Social Networking Sites.
Cyberpsychology Behav. Soc. Netw.
17 (3) (2014)
Terry Daugherty
,
Wei-Na Lee
,
Harsha Gangadharbatla
,
Kihan Kim
,
Sounthaly Outhavong
Organizational Virtual Communities: Exploring Motivations Behind Online Panel Participation.
J. Comput. Mediat. Commun.
10 (4) (2005)
Wei-Na Lee
,
Sejung Marina Choi
The Role of Horizontal and Vertical Individualism and Collectivism in Online Consumers' Responses Toward Persuasive Communication on the Web.
J. Comput. Mediat. Commun.
11 (1) (2005)
Byung kwan Lee
,
Ji-Young Hong
,
Wei-Na Lee
How Attitude Toward the Web Site Influences Consumer Brand Choice and Confidence While Shopping Online.
J. Comput. Mediat. Commun.
9 (2) (2004)