Jura Liaukonyte

Publication Activity (10 Years)

Years Active: 2015-2024
Publications (10 Years): 9

Top Topics

Satisfaction Degree

Content Based Indexing

Top Venues

Publications

Sai Chand Chintala, Jura Liaukonyte, Nathan Yang
Browsing the Aisles or Browsing the App? How Online Grocery Shopping is Changing What We Buy. Mark. Sci. 43 (3) (2024)
Jura Liaukonyte, Anna E. Tuchman, Xinrong Zhu
Frontiers: Spilling the Beans on Political Consumerism: Do Social Media Boycotts and Buycotts Translate to Real Sales Impact? Mark. Sci. 42 (1) (2023)
Aaron Adalja, Jura Liaukonyte, Emily Wang, Xinrong Zhu
GMO and Non-GMO Labeling Effects: Evidence from a Quasi-Natural Experiment. Mark. Sci. 42 (2) (2023)
Jura Liaukonyte, Anna E. Tuchman, Xinrong Zhu
Rejoinder: Spilling More Beans on Political Consumerism: It's More of the Same Tune. Mark. Sci. 42 (1) (2023)
Matthew McGranaghan, Jura Liaukonyte, Kenneth C. Wilbur
How Viewer Tuning, Presence, and Attention Respond to Ad Content and Predict Brand Search Lift. Mark. Sci. 41 (5) (2022)
Jura Liaukonyte, Alminas Zaldokas
Background Noise? TV Advertising Affects Real-Time Investor Behavior. Manag. Sci. 68 (4) (2022)
William J. Allender, Jura Liaukonyte, Sherif Nasser, Timothy J. Richards
Price Fairness and Strategic Obfuscation. Mark. Sci. 40 (1) (2021)
Matthew McGranaghan, Jura Liaukonyte, Geoffrey Fisher, Kenneth C. Wilbur
Lead Offer Spillovers. Mark. Sci. 38 (4) (2019)
Jura Liaukonyte, Thales Teixeira, Kenneth C. Wilbur
Television Advertising and Online Shopping. Mark. Sci. 34 (3) (2015)