Chiung-Wen Hsu

Publication Activity (10 Years)

Years Active: 2004-2024
Publications (10 Years): 9

Top Topics

Theory Of Planned Behavior

Marketing Strategies

Social Interaction

Visual Saliency Detection

Top Venues

Aslib J. Inf. Manag.

Ind. Manag. Data Syst.

Publications

Jessica Hsiaofen Chen, JenRuei Fred Fu, Chiung-Wen Hsu, Thi-Hang Hoang
Understanding Why Players Purchase Non-Functional Virtual Goods in MMORPGs: The Role of Identification. PACIS (2024)
Jessica Hsiaofen Chen, JenRuei Fred Fu, Chiung-Wen Hsu
Leveraging Resource: Team Capability, Agility, and Social Messaging Apps. PACIS (2024)
Chiung-Wen Hsu
Who and what messages are more suitable for health ads: the combined influence of endorsers and message framing on visual attention and ad effectiveness. Aslib J. Inf. Manag. 76 (3) (2024)
Chiung-Wen Hsu, JenRuei Fred Fu
Longitudinal analysis assessing swift guanxi on live streaming shopping. AMCIS (2023)
JenRuei Fred Fu, Chiung-Wen Hsu
Establishing a Gamified Programming Practice Environment with Immediate Feedback. AMCIS (2023)
Jen-Ruei Fu, Chiung-Wen Hsu
Live-streaming shopping: the impacts of para-social interaction and local presence on impulse buying through shopping value. Ind. Manag. Data Syst. 123 (7) (2023)
Chiung-Wen Hsu, Yu-Lin Chang, Tzer-Shyong Chen, Te-Yi Chang, Yu-Da Lin
Who Donates on Line? Segmentation Analysis and Marketing Strategies Based on Machine Learning for Online Charitable Donations in Taiwan. IEEE Access 9 (2021)
Chiung-Wen Hsu, Jen-Ruei Fu
Enhancing the influence of pop-up advertisements on advertising effects from the perspective of personalization and placement. PACIS (2018)
Jen-Ruei Fu, Chiung-Wen Hsu, I-Wei Lu
Understanding Why Customers Engage in Co-creation Behaviors- a Psychological Ownership Perspective. PACIS (2018)
Jen-Ruei Fu, Pei-Hung Ju, Chiung-Wen Hsu
Understanding why consumers engage in electronic word-of-mouth communication: Perspectives from theory of planned behavior and justice theory. Electron. Commer. Res. Appl. 14 (6) (2015)
Chiung-Wen Hsu, Chen-li Kuo
A Study of Cognitive Effort of Decision Makers with Different NC under Framing. ICEIS (3) (2013)
Jia-Cing Ruan, Chiung-Wen Hsu, James Myers, Jane S. Tsay
Development and Testing of Transcription Software for a Southern Min Spoken Corpus. Int. J. Comput. Linguistics Chin. Lang. Process. 17 (1) (2012)
Chiung-Wen Hsu, Yusin Lee, Chun-Hsiung Liao
Competition between high-speed and conventional rail systems: A game theoretical approach. Expert Syst. Appl. 37 (4) (2010)
Feng-Yang Kuo, Chiung-Wen Hsu, Rong-Fuh Day
An exploratory study of cognitive effort involved in decision under Framing - an application of the eye-tracking technology. Decis. Support Syst. 48 (1) (2009)
Chiung-Wen Hsu, Cecilia I. Lin
Problems of Online Physician-Patient Communication: An Investigation of a WebHospital in Taiwan. AMCIS (2009)
Li-Chun Huang, Chiung-Wen Hsu, Hsiu-Chia Ko, Feng-Yang Kuo
Influential factors on physicians' behaviour towards the medical web messaging board: a qualitative exploration. Int. J. Electron. Heal. 3 (2) (2007)
Gary W. Ozanich, Chiung-Wen Hsu, Han Woo Park
3-G wireless auctions as an economic barrier to entry: the western european experience. Telematics Informatics 21 (3) (2004)