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Shana Verberckmoes
Publication Activity (10 Years)
Years Active: 2016-2016
Publications (10 Years): 1
Top Topics
Idea Generation
Games Played
Pure Nash Equilibria
Winning Strategy
Top Venues
Comput. Hum. Behav.
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Publications
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Shana Verberckmoes
,
Karolien Poels
,
Nathalie Dens
,
Laura Herrewijn
,
Patrick De Pelsmacker
When and why is perceived congruity important for in-game advertising in fantasy games?
Comput. Hum. Behav.
64 (2016)