Raghunath Singh Rao

Publication Activity (10 Years)

Years Active: 2009-2018
Publications (10 Years): 2

Top Topics

Computer Based Instruction

Revenue Management

Negative Effects

Dynamic Pricing

Top Venues

Publications

Richard Schaefer, Raghunath Singh Rao, Vijay Mahajan
Marketing Self-Improvement Programs for Self-Signaling Consumers. Mark. Sci. 37 (6) (2018)
William M. Hedgcock, Raghunath Singh Rao, Haipeng (Allan) Chen
Choosing to Choose: The Effects of Decoys and Prior Choice on Deferral. Manag. Sci. 62 (10) (2016)
Raghunath Singh Rao, Richard Schaefer
Conspicuous Consumption and Dynamic Pricing. Mark. Sci. 32 (5) (2013)
Raghunath Singh Rao, Om Narasimhan, George John
Understanding the Role of Trade-Ins in Durable Goods Markets: Theory and Evidence. Mark. Sci. 28 (5) (2009)