Nancy Viola Wünderlich

Publication Activity (10 Years)

Years Active: 2010-2022
Publications (10 Years): 6

Top Topics

Service Quality

Innovative Technologies

Customer Retention

Top Venues

Wirtschaftsinformatik Manag.

MIS Q. Executive

Publications

Christoph F. Breidbach, Amol M. Joshi, Paul P. Maglio, Frederik von Briel, Alex Twigg, Graham Dickens, Nancy Viola Wünderlich
How Everything-as-a-Service Enabled Judo to Become a Billion-Dollar Bank Without Owning IT. MIS Q. Executive 21 (3) (2022)
Hedda Lüttenberg, Daniel Beverungen, Martin Poniatowski, Dennis Kundisch, Nancy Viola Wünderlich
Drei Strategien zur Etablierung digitaler Plattformen in der Industrie. Wirtschaftsinformatik Manag. 13 (2) (2021)
Darius Schlangenotto, Dennis Kundisch, Nancy Viola Wünderlich
Is paid search overrated? When bricks-and-mortar-only retailers should not use paid search. Electron. Mark. 28 (4) (2018)
Markus Blut, Nancy Viola Wünderlich, Christian Brock
Innovative Technologies in Branded-Service Encounters: How Robot Characteristics Affect Brand Trust and Experience. ICIS (2018)
Nancy Viola Wünderlich, Stefanie Paluch
A Nice and Friendly Chat with a Bot: User Perceptions of AI-Based Service Agents. ICIS (2017)
Anne Scherer, Nancy Viola Wünderlich, Florian von Wangenheim
The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention. MIS Q. 39 (1) (2015)
Catharina van Delden, Nancy Viola Wünderlich
Open Innovation Marketing. A Case Study. GI Jahrestagung (1) (2010)