Markus Ruch

Publication Activity (10 Years)

Years Active: 2007-2012
Publications (10 Years): 0

Top Topics

Risk Assessment

Seamless Integration

Portfolio Management

Top Venues

Inf. Syst. E Bus. Manag.

Publications

Markus Ruch, Stefan Sackmann
Integrating management of customer value and risk in e-commerce. Inf. Syst. E Bus. Manag. 10 (1) (2012)
Markus Ruch, Stefan Sackmann
Customer Specific Transaction Risk Management in eCommerce. AMCIS (2009)
Markus Ruch, Stefan Sackmann
Customer-Specific Transaction Risk Management in E-Commerce. AMCIS/SIGeBIZ (2009)
Dennis Kundisch, Stefan Sackmann, Markus Ruch
CRM and Customer Portfolio Management for E-Tailers. HICSS (2008)
Stefan Sackmann, Dennis Kundisch, Markus Ruch
CRM, Kundenbewertung und Risk-Return-Steuerung im betrieblichen Einsatz. HMD Prax. Wirtsch. 259 (2008)
Dennis Kundisch, Stefan Sackmann, Markus Ruch
Transferring Portfolio Selection Theory to Customer Portfolio Management - The Case of an e-Tailer. FinanceCom (2007)