Integrating management of customer value and risk in e-commerce.
Markus RuchStefan SackmannPublished in: Inf. Syst. E Bus. Manag. (2012)
Keyphrases
- customer relationship management
- management system
- decision making
- information management
- risk analysis
- electronic commerce
- small and medium sized enterprises
- business world
- data management
- decision support
- seamless integration
- risk management
- small and medium enterprises
- portfolio management
- neural network
- network management
- risk assessment
- project management
- chronic disease
- knowledge management
- information systems
- artificial intelligence