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Kristina Klein
ORCID
Publication Activity (10 Years)
Years Active: 2018-2019
Publications (10 Years): 2
Top Topics
Brand Image
Cardiovascular Disease
Personal Health
Health Care Providers
Top Venues
HICSS
Mark. Sci.
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Publications
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Kristina Klein
,
Franziska Völckner
,
Hernán A. Bruno
,
Henrik Sattler
,
Pascal Bruno
Brand Positioning Based on Brand Image-Country Image Fit.
Mark. Sci.
38 (3) (2019)
Anton Grube
,
Tobias Dehling
,
Kristina Klein
,
Ali Sunyaev
Promoting Use of Patient-Centered Health IT: Assessment and Ranking of Incentive Mechanisms.
HICSS
(2018)