Greg M. Allenby

Publication Activity (10 Years)

Years Active: 2010-2024
Publications (10 Years): 11

Top Topics

Mixed Membership

Customer Reviews

Top Venues

Int. J. Data Sci. Anal.

Publications

Dong Soo Kim, Sanghak Lee, Taegyu Hur, Jaehwan Kim, Greg M. Allenby
A Direct Utility Model for Access Costs and Economies of Scope. Manag. Sci. 70 (6) (2024)
Hyowon Kim, Greg M. Allenby
Integrating Textual Information into Models of Choice and Scaled Response Data. Mark. Sci. 41 (4) (2022)
Joachim Büschken, Greg M. Allenby
Improving Text Analysis Using Sentence Conjunctions and Punctuation. Mark. Sci. 39 (4) (2020)
Marc R. Dotson, Joachim Büschken, Greg M. Allenby
Explaining Preference Heterogeneity with Mixed Membership Modeling. Mark. Sci. 39 (2) (2020)
Adam N. Smith, Peter E. Rossi, Greg M. Allenby
Inference for Product Competition and Separable Demand. Mark. Sci. 38 (4) (2019)
Mingyu Joo, Michael L. Thompson, Greg M. Allenby
Optimal Product Design by Sequential Experiments in High Dimensions. Manag. Sci. 65 (7) (2019)
Tsukasa Ishigaki, Nobuhiko Terui, Tadahiko Sato, Greg M. Allenby
Personalized market response analysis for a wide variety of products from sparse transaction data. Int. J. Data Sci. Anal. 5 (4) (2018)
Dong Soo Kim, Roger A. Bailey, Nino Hardt, Greg M. Allenby
Benefit-Based Conjoint Analysis. Mark. Sci. 36 (1) (2017)
John R. Howell, Sanghak Lee, Greg M. Allenby
Price Promotions in Choice Models. Mark. Sci. 35 (2) (2016)
Joachim Büschken, Greg M. Allenby
Sentence-Based Text Analysis for Customer Reviews. Mark. Sci. 35 (6) (2016)
Nino Hardt, Alex Varbanov, Greg M. Allenby
Monetizing Ratings Data for Product Research. Mark. Sci. 35 (5) (2016)
Sanghak Lee, Greg M. Allenby
Modeling Indivisible Demand. Mark. Sci. 33 (3) (2014)
Tatiana Dyachenko, Rebecca Walker Reczek, Greg M. Allenby
Models of Sequential Evaluation in Best-Worst Choice Tasks. Mark. Sci. 33 (6) (2014)
Sanghak Lee, Jaehwan Kim, Greg M. Allenby
A Direct Utility Model for Asymmetric Complements. Mark. Sci. 32 (3) (2013)
Joachim Büschken, Thomas Otter, Greg M. Allenby
The Dimensionality of Customer Satisfaction Survey Responses and Implications for Driver Analysis. Mark. Sci. 32 (4) (2013)
Sandeep R. Chandukala, Jeffrey P. Dotson, Jeff D. Brazell, Greg M. Allenby
Bayesian Analysis of Hierarchical Effects. Mark. Sci. 30 (1) (2011)
Sandeep R. Chandukala, Yancy D. Edwards, Greg M. Allenby
Identifying Unmet Demand. Mark. Sci. 30 (1) (2011)
Thomas Otter, Timothy J. Gilbride, Greg M. Allenby
Testing Models of Strategic Behavior Characterized by Conditional Likelihoods. Mark. Sci. 30 (4) (2011)
Nobuhiko Terui, Masataka Ban, Greg M. Allenby
The Effect of Media Advertising on Brand Consideration and Choice. Mark. Sci. 30 (1) (2011)
Takuya Satomura, Jaehwan Kim, Greg M. Allenby
Multiple-Constraint Choice Models with Corner and Interior Solutions. Mark. Sci. 30 (3) (2011)
Greg M. Allenby, Mark J. Garratt, Peter E. Rossi
A Model for Trade-Up and Change in Considered Brands. Mark. Sci. 29 (1) (2010)
Jeffrey P. Dotson, Greg M. Allenby
Investigating the Strategic Influence of Customer and Employee Satisfaction on Firm Financial Performance. Mark. Sci. 29 (5) (2010)