Garrett A. Johnson

Publication Activity (10 Years)

Years Active: 2017-2023
Publications (10 Years): 3

Top Topics

Private Information

Behavioral Targeting

Online Advertising

Top Venues

Publications

Garrett A. Johnson, Scott K. Shriver, Samuel G. Goldberg
Privacy and Market Concentration: Intended and Unintended Consequences of the GDPR. Manag. Sci. 69 (10) (2023)
Garrett A. Johnson, Scott K. Shriver, Shaoyin Du
Consumer Privacy Choice in Online Advertising: Who Opts Out and at What Cost to Industry? Mark. Sci. 39 (1) (2020)
Garrett A. Johnson, Randall A. Lewis, David H. Reiley
When Less Is More: Data and Power in Advertising Experiments. Mark. Sci. 36 (1) (2017)