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Tore Strandvik
ORCID
Publication Activity (10 Years)
Years Active: 2006-2007
Publications (10 Years): 0
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Publications
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Kristina Heinonen
,
Tore Strandvik
Consumer responsiveness to mobile marketing.
Int. J. Mob. Commun.
5 (6) (2007)
Kristina Heinonen
,
Tore Strandvik
How do consumers react to mobile marketing?
ICMB
(2006)