Rosy Boardman

Publication Activity (10 Years)

Years Active: 2020-2023
Publications (10 Years): 4

Top Topics

Clickstream Data

Visual Attention

Success Factors

Top Venues

Inf. Technol. People

Behav. Inf. Technol.

Int. J. Hum. Comput. Stud.

Electron. Commer. Res. Appl.

Publications

Rosy Boardman, Helen McCormick
Exploring how different ages of consumers shop on women's fashion retail websites. Int. J. Hum. Comput. Stud. 177 (2023)
Rosy Boardman, Helen McCormick, Claudia E. Henninger
Exploring attention on a retailer's homepage: an eye-tracking & qualitative research study. Behav. Inf. Technol. 42 (8) (2023)
Rosy Boardman, Helen McCormick
Attention and behaviour on fashion retail websites: an eye-tracking study. Inf. Technol. People 35 (7) (2022)
Vineet Kaushik, Arpita Khare, Rosy Boardman, Marta Blazquez Cano
Why do online retailers succeed? The identification and prioritization of success factors for Indian fashion retailers. Electron. Commer. Res. Appl. 39 (2020)