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Nimet Uray
ORCID
Publication Activity (10 Years)
Years Active: 2014-2021
Publications (10 Years): 1
Top Topics
Sensitivity Analysis
Market Participants
Market Segments
Digital Goods
Top Venues
J. Theor. Appl. Electron. Commer. Res.
Eur. J. Oper. Res.
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Publications
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Gokhan Aydin
,
Nimet Uray
,
Gökhan Silahtaroglu
How to Engage Consumers through Effective Social Media Use - Guidelines for Consumer Goods Companies from an Emerging Market.
J. Theor. Appl. Electron. Commer. Res.
16 (4) (2021)
Yeliz Ekinci
,
Füsun Ülengin
,
Nimet Uray
,
Burç Ülengin
Analysis of customer lifetime value and marketing expenditure decisions through a Markovian-based model.
Eur. J. Oper. Res.
237 (1) (2014)