Ming-Tsang Hsieh

Publication Activity (10 Years)

Years Active: 2015-2016
Publications (10 Years): 1

Top Topics

Purchase Decision

Switching Costs

Top Venues

Electron. Commer. Res.

Ind. Manag. Data Syst.

Publications

Wen-Chin Tsao, Ming-Tsang Hsieh, Tom M. Y. Lin
Intensifying online loyalty! The power of website quality and the perceived value of consumer/seller relationship. Ind. Manag. Data Syst. 116 (9) (2016)
Wen-Chin Tsao, Ming-Tsang Hsieh
eWOM persuasiveness: do eWOM platforms and product type matter? Electron. Commer. Res. 15 (4) (2015)