Martin Gneiser

Publication Activity (10 Years)

Years Active: 2007-2012
Publications (10 Years): 0

Top Topics

Social Relations

Top Venues

Inf. Syst. E Bus. Manag.

Publications

Martin Gneiser, Julia Heidemann, Mathias Klier, Andrea Landherr, Florian Probst
Valuation of online social networks taking into account users' interconnectedness. Inf. Syst. E Bus. Manag. 10 (1) (2012)
Martin Gneiser
Value-Based CRM. Bus. Inf. Syst. Eng. 2 (2) (2010)
Martin Gneiser, Julia Heidemann, Mathias Klier, Andrea Landherr, Florian Probst
Quantifying Users' Interconnectedness in Online Social Networks - An Indispensible Step for Economic Valuation. AMCIS/SIGeBIZ (2009)
Martin Gneiser, Julia Heidemann, Mathias Klier, Andrea Landherr, Florian Probst
Quantifying Users' Interconnectedness in Online Social Networks - An Indispensible Step for Economic Valuation. AMCIS (2009)
Mathias Klier, Julia Heidemann, Martin Gneiser, Christian Weiá
Valuation of online social networks - An economic model and its application using the case of Xing.com. ECIS (2009)
Ulrich Faisst, Martin Gneiser, Nina Kreyer, Nina Schroeder
Optimierung des Customer Lifetime Value auf Basis einzelvertraglicher Entscheidungen - Ein dynamisches Optimierungsmodell. Wirtschaftsinformatik (1) (2007)