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Markus Heuchert
Publication Activity (10 Years)
Years Active: 2017-2020
Publications (10 Years): 4
Top Topics
Customer Churn
Ws Bpel
Customer Relationship Management
Service Systems
Top Venues
ER Workshops
HICSS
CBI (1)
ECIS
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Publications
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Markus Heuchert
,
Yannick Verhoeven
,
Ann-Kristin Cordes
,
Jörg Becker
Smart Service Systems in Manufacturing: An Investigation of Theory and Practice.
HICSS
(2020)
Markus Heuchert
,
Benjamin Barann
Bpm2tpm: the Knowledge Transfer from Business Process to TouchPoint Management.
ECIS
(2019)
Markus Heuchert
Conceptual Modeling Meets Customer Journey Mapping: Structuring a Tool for Service Innovation.
CBI (1)
(2019)
Matthias Carnein
,
Markus Heuchert
,
Leschek Homann
,
Heike Trautmann
,
Gottfried Vossen
,
Jörg Becker
,
Karsten Kraume
Towards Efficient and Informative Omni-Channel Customer Relationship Management.
ER Workshops
(2017)