Joonheui Bae

Publication Activity (10 Years)

Years Active: 2018-2019
Publications (10 Years): 3

Top Topics

Purchase Behavior

Technology Acceptance Model

Cognitive Style

Top Venues

Publications

Joonheui Bae, Hyun-Hee Park, Dong-Mo Koo
Perceived CSR initiatives and intention to purchase game items. Internet Res. 29 (2) (2019)
Joonheui Bae, Sang Jin Kim, Kyung Hoon Kim, Dong-Mo Koo
Affective value of game items: a mood management and selective exposure approach. Internet Res. 29 (2) (2019)
Joonheui Bae, Dong-Mo Koo
Lemons problem in collaborative consumption platforms: Different decision heuristics chosen by consumers with different cognitive styles. Internet Res. 28 (3) (2018)