Chen-Wei Tsai

Publication Activity (10 Years)

Years Active: 2015-2015
Publications (10 Years): 2

Top Topics

Social Networking

Internet Marketing

Small And Medium Sized Enterprises

Top Venues

Publications

Keng-Chieh Yang, Chia-Hui Huang, Conna Yang, Chen-Wei Tsai
Applying Social Marketing Theory to develop retargeting and social networking advertising website. IEEM (2015)
Keng-Chieh Yang, Chia-Hui Huang, Chen-Wei Tsai
Applying Reinforcement Theory to Implementing a Retargeting Advertising in the Electronic Commerce Website. ICEC (2015)