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Willingness-to-pay estimation with choice-based conjoint analysis: Addressing extreme response behavior with individually adapted designs.

Sonja GenslerOliver HinzBernd SkieraSven Theysohn
Published in: Eur. J. Oper. Res. (2012)
Keyphrases
  • real world
  • video sequences
  • estimation algorithm
  • expert systems
  • user interface
  • parameter estimation
  • maximum likelihood estimation
  • robust estimation
  • estimation process