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Reference Groups and Product Line Decisions: An Experimental Investigation of Limited Editions and Product Proliferation.
Wilfred Amaldoss
Sanjay Jain
Published in:
Manag. Sci. (2010)
Keyphrases
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product line
software product line
product lines
software development
software engineering
decision making
software architecture
real world
high level
decision process
information technology
relational databases
error rate
design decisions