Evaluation framework for social media brand presence.

Irena Pletikosa Cvijikj Erica Dubach Spiegler Florian Michahelles

Published in: Soc. Netw. Anal. Min. (2013)

Keyphrases

evaluation framework
social media
evaluation process
evaluation methodology
social media streams
evaluation metrics
semantic annotation
social networks
neural network
learning algorithm
case study
knowledge representation