Reasoning and evolution of perceptions. The Influence of Color, on Brand's Logo in Malaysia.
Firend al. RaschNarcisa Roxana MosteanuLee Yee ShengPublished in: HPCC/DSS/SmartCity/DependSys (2021)
Keyphrases
- color images
- color information
- purchase intention
- color space
- online shopping
- diagrammatic reasoning
- knowledge base
- knowledge representation
- e government
- reasoning process
- exploratory factor analysis
- social influence
- reasoning systems
- reasoning tasks
- factors influencing
- color constancy
- image regions
- spatial reasoning
- legal reasoning
- color features
- model based reasoning
- measurement model
- evolutionary algorithm