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Lee Yee Sheng
Publication Activity (10 Years)
Years Active: 2021-2021
Publications (10 Years): 1
Top Topics
Exploratory Factor Analysis
Purchase Intention
Color Features
Factors Influencing
Top Venues
HPCC/DSS/SmartCity/DependSys
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Publications
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Firend al. Rasch
,
Narcisa Roxana Mosteanu
,
Lee Yee Sheng
Reasoning and evolution of perceptions. The Influence of Color, on Brand's Logo in Malaysia.
HPCC/DSS/SmartCity/DependSys
(2021)