Optimum profit-driven churn decision making: innovative artificial neural networks in telecom industry.
Ruholla Jafari-MarandiJoshua DentonAdnan IdrisBrian K. SmithAbbas KeramatiPublished in: Neural Comput. Appl. (2020)
Keyphrases
- decision making
- artificial neural networks
- neural network
- marketing strategies
- decision makers
- customer churn
- back propagation
- data driven
- case study
- fuzzy logic
- soft computing
- decision support system
- computational intelligence
- information processing
- decision support
- supply chain
- real world
- competitive market
- feed forward
- neural network model
- social network analysis
- business intelligence
- decision process
- multi criteria
- feed forward neural networks
- policy making
- application of artificial neural networks
- radial basis function
- world wide
- artificial intelligence
- learning algorithm
- technological solutions
- genetic algorithm