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Impact of Anonymity and Identity Deception on Social Media eWOM.

Payal Shrivastava KapoorSrinivas Gunta
Published in: I3E (2016)
Keyphrases
  • social media
  • social context
  • social networking
  • social networks
  • individual privacy
  • user generated content
  • website
  • access control
  • quality control
  • social networking sites
  • information diffusion
  • identity management