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Understanding the Repurchase Intentions of C2C Facebook Commerce: Comparison of Buyer-Seller Familiar and Unfamiliar Relationships.
Hui-Min Lai
Pi-Jung Hsieh
Tran Kim Phuong
Published in:
PACIS (2021)
Keyphrases
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electronic commerce
social media
social relationships
transaction costs
social networks
social networking
long term
email
business models
online auctions
social context