Customer resistance to churn in a mature mobile telecommunications market.
Seungyeon KimYounghoon ChangSiew Fan WongMyeong-Cheol ParkPublished in: Int. J. Mob. Commun. (2020)
Keyphrases
- mobile telecommunications
- customer churn
- churn prediction
- customer base
- retail banking
- electronic commerce
- customer retention
- customer relationship management
- customer service
- customer behavior
- call center
- data mining
- customer satisfaction
- customer demand
- customer knowledge
- credit card
- distributed systems
- neural network