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Manufacturer and Retailer Strategies to Impact Store Brand Share: Global Integration, Local Adaptation, and Worldwide Learning.

Jan-Benedict E. M. SteenkampInge Geyskens
Published in: Mark. Sci. (2014)
Keyphrases
  • learning algorithm
  • learning process
  • supply chain
  • online learning
  • machine learning
  • reinforcement learning
  • prior knowledge
  • supervised learning
  • learning styles
  • learning problems
  • learning analytics
  • learning agents