Customer Orientation Implementation Constructs in the Banking Sector: A Theoretical Construct Development and its Empirical Validation.
Riyad EidAli Ahmed AbdelkaderPublished in: Int. J. Online Mark. (2017)
Keyphrases
- empirical validation
- rapid prototyping
- software engineering
- electronic commerce
- efficient implementation
- empirically validated
- banking industry
- architectural design
- future development
- case study
- data mining
- knowledge sharing
- development process
- neural network
- practical application
- information processing
- support systems
- knowledge based systems
- decision support system
- financial services
- customer requirements
- customer churn
- e learning