Business-Driven IT Transformation at Royal Philips: Shedding Light on (Un)Rewarded Complexity.

Martin Mocker Eric van Heck

Published in: ICIS (2015)

Keyphrases

data mining
data driven
information systems
process oriented
business models
decision making
databases
real time
business intelligence
database
information retrieval
machine learning
real world
np complete
electronic commerce
life cycle
data quality
memory requirements
business applications